ENSSU Brand Introduction: Leading Grooming Technology for a Global Experience

27 أكتوبر 2025

Established in 2013, ENSSU is a global brand under Germany ENSSU International Limited and Guangzhou Enmense Industrial Investment Co., Ltd. Leveraging China’s robust supply chain capabilities, ENSSU integrates independent design, R&D, manufacturing, sales, and trade, rooted in China and expanding worldwide.

The ENSSU brand covers a wide range of adult and baby hair trimming and care products. It holds registered trademarks in multiple countries and regions, including China, Germany, the USA, the UK, Australia, Japan, Vietnam, Thailand, Malaysia, the Philippines, Indonesia, Russia, India, UAE, Saudi Arabia, Iran, Egypt, Kazakhstan, Mexico, Brazil, Chile, and Argentina.

Three Core Business Areas, Tailored for Different Grooming Needs

ENSSU fully owns three specialized subsidiaries, each dedicated to specific user groups:

Guangzhou ENSSU Maternal & Babycare Co., Ltd.: Specializes in baby hair clippers and baby hair dryers.
Guangzhou Hairspower Technologies Co., Ltd.: Focuses on adult hair trimmers, body hair trimmers, and beard shavers.
Guangzhou Lemolego Pet Products Co., Ltd.: Devoted to pet hair clippers, pet nail groomers, and pet hair dryers.

25 Years of R&D Excellence, Driving Industry Innovation

With over 25 years of expertise in hair clipper development, ENSSU is committed to delivering a superior grooming experience. We continuously invest in research and development and hold more than 100 patents for inventions, utility models, and designs.

Key milestones in our innovation journey include:

1999: Starting Baby Hair Clipper Developing
2005: First to Apply Ceramic Blade on Hair Clippers
2008: Developed fully waterproof hair clippers
2010: Developing Automatic Shifting Hair Clipper
2012: Developing Dense-Teeth High-Safety Clipper Blade
2014: First to Apply USB Portable Charging on Hair Clippers
2016: First to Apply Playing While Clipping Concept on Baby Hair Clippers
2017: 1st Generation of Automatic Vacuuming Hair Clippers
2018: 2nd Generation of Automatic Vacuuming Hair Clippers
2019: 3rd Generation of Automatic Vacuuming Hair Clippers
2020: 4th Generation of Automatic Vacuuming Hair Clippers
2021: 5th Generation of Automatic Vacuuming Hair Clippers
2022: 1st Generation BLADELOCK™ Safe Blade Decrease the Touch of Skin
2023: 2nd Generation BLADELOCK™ Safe Blade Super-Density Blade Teeth
2024: 3rd Generation BLADELOCK™ Safe Blade Fully-Wrapped No Touch of Skin

Contributing to Industry Standards with Globally Recognized Quality

ENSSU was invited by Chinese authorities to participate in drafting the industrial technical standard for Baby Hair Clippers (QB/T5579-2021). Our subsidiary Hairspower also contributed to the drafting of the Electric Hair Trimmers standard.

ENSSU has obtained ISO 9001:2015 Quality Management System Certification and provides ODM/OEM services to over 200 clients worldwide. Our products comply with international certifications including FCC, CE, RoHS, MSDS, UL, FDA, KC, and UKCA.

Award-Winning Brand with Strong Corporate Credentials

ENSSU has been recognized as a National High-Tech Enterprise and a Technology Innovation Enterprise in China. Our products have received numerous national and industry awards.

Premium Supply Chain and In-House Manufacturing

ENSSU sources high-quality materials from renowned global suppliers, including:

Taiwan’s Chimei (founded in 1960) for ABS materials
Nippon Steel & Sumitomo Metal (established in 1934) for stainless steel
Panasonic (founded in 1918) for POM materials

We operate our own factory spanning over 8,000 square meters, equipped with 12 production lines and a daily output of 20,000 units. Our in-house capabilities cover design, structural engineering, molding, and manufacturing, supported by dedicated workshops, warehouses, QC rooms, laboratories, and R&D facilities.

Global Marketing Reach

ENSSU is dedicated to becoming a world-renowned grooming brand and regularly participates in international trade shows such as CES (USA), Mexico Electronics Show, Brazil Electronics Show, and AES Exhibitions in Dubai, Saudi Arabia, and Indonesia.